Buying a home is a great way to build long-term wealth. There are some other important dividends, too.

To counter recent negative housing reports in the media, NAR is helping local REALTOR® associations across the country explain the real facts behind the real estate market in their area.

NAR has created a print ad that targets potential home buyers, educating them about the long-term value of housing and providing insight into local real estate markets to help buyers make informed decisions about what can be the biggest investment opportunity of their lives.

A full-page version of the ad will run in USA Today on November 2 and November 9, 2007. Local versions of the ad will run in select markets nationwide on November 4 and November 11, 2007.

Local REALTOR® associations can create and place a version of the ad in their own markets. Visit the online Ad Generator and select "Public Awareness Campaign," "Buyer" to request a customized version.

Source: NAR